Design Thinking – More Reasons to Use It.

The New York Times has an article on ‘Design Thinking for a better you‘.  With the start of the new year, its a great time to revisit the steps of design thinking, and recognize that this type of thinking is … Continue reading

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UX and Behavioral Economics

I’ve been reading a lot about ‘Behavioral Economics’ lately, and ran across this TechCrunch article that I thought I’d share about How Startups Should Use Behavioral Economics.  There is a lot of interesting material (most of it coming from psychology … Continue reading

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ProtoShare for Google Drive adds #Slack integration.

Really excited to announce that we’ve added integration with Slack to ProtoShare for Google Drive.  This lets you add and share mockups and prototypes directly in Slack. ProtoShare for Google Drive is a free, lightweight prototyping tool that lets you build … Continue reading

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What color should that button be?

Comprehensive article about color and marketing here.  Really enjoyed the read – lots of supporting documentation and covers a wide range.  In the end, though, the author sums it up with: Color psychology will always be an art form. Enjoy!

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Mobile First is a Hoax?

Interesting and quick read on IXDA on Linked In:  Mobile First is a Hoax.  (If you’re not a member, sign up!)  The long and short of it is the writer’s opinion that Desktop First results in a better final product. … Continue reading

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