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Comprehensive article about color and marketing here. Really enjoyed the read – lots of supporting documentation and covers a wide range. In the end, though, the author sums it up with: Color psychology will always be an art form. Enjoy!
Interesting and quick read on IXDA on Linked In: Mobile First is a Hoax. (If you’re not a member, sign up!) The long and short of it is the writer’s opinion that Desktop First results in a better final product. … Continue reading
This is part two of a post about using ProtoShare to improve your review process. You can read part 1 here. 2) Keep your feedback simple. ProtoShare’s topics lend themselves to simple, focused feedback. Dropping a pin to create a … Continue reading
We write a lot about how to build prototypes and wireframes. Sometimes we forget to emphasize the importance of Review in ProtoShare. After all, the only reason to build a prototype is to communicate your ideas. ProtoShare’s Review functions let all … Continue reading
Wanted to share a link to Google’s ‘Product Design Sprint’ playbook, which includes a prototyping phase. I love these phases as way to rapidly develop and refine ideas, and to get real feedback on the outcome. Get your ideas out … Continue reading